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Who Is Anoush Davies?

“People will forget what you said,  people will forget what you did, but  people will never forget how you made  them feel”.



Hi, my name is  Anoush and I am the founder of UpBright. I am a native Russian and fluent English speaker, half Armenian by descent and married to a British guy. I am a mother of four bilingual and multicultural children. Our family currently lives in Dubai.

My family and I have lived on three continents and experienced first hand how hard it is to up-sticks and adapt to new cultures. Constant change, transition and transformation in my own life pushed me towards my journey into psychology and neuroscience,  life coaching, parental education and emotional intelligence, NLP and hypnotherapy practice.

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The services that UpBright offers are close to my heart as they reflect not only my professional credentials but also many years of personal experience and learning in different domains of life.  

Using combination of  practical and realistic tools backed up by years of scientific research and experience, UpBright guarantees to deliver you high-end services and products that are easy to put into practice. 

Family Fun in Field

Individual coaching and consulting for your family;  tailored seminars and workshops to meet the needs of your organisation


Understand your children better, help them to become more focused and independent while allowing them to grow

Young Parents

Learn to deal with the challenges of parenting and how your actions can make s huge difference to the behaviour of your children

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We regularly hold seminars and webinars on various topics relating to personal development and family

“I would really recommend Anoush as a life coach. If you’re in a rut, or have a big goal but aren't sure how to achieve it, Anoush can help you figure things out.”

— Zeeshan H. / Australia

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